William Lazar

Software Development Professional

William's picture


Portland, OR




Portland, OR


Results-focused professional with successful record of delivering superior user experiences for complex SaaS and enterprise software companies. Built sophisticated user interfaces and web applications, created customer success programs, managed timely product releases, and hired and mentored technical staff.


Software Development

Develop engaging web-based applications in independent and team setups using JavaScript, Typescript, and Rails.

Open Source

Sumo Logic JavaScript SDK for Logging

Sumo Logic JavaScript SDK for Logging


A JavaScript SDK for Node and browser that simplifies using a Sumo Logic HTTP Source.

Product Management

Deliver business requirements-driven software releases on schedule and on budget.

Technical Expertise

  • Javascript, Typescript
  • React, AngularJS
  • Sass/CSS, HTML
  • Redux, MaterialUI
  • Cypress, Jasmine, Jest
  • Git, Jira

JavaScript, Typescript, React, AngularJS, Sass/CSS, HTML, Redux, MaterialUI, Cypress, Jasmine, Jest, Git, Jira

Professional Experience

Act-On Software

Staff Software Engineer

Portland, OR, 2020-present

  • Led UI development of a web-scale marketing automation solution
  • Key technologies: React, Typescript, PostCSS, React Testing Library, Cypress
  • Mentored junior developers
  • Work with Product Management and Design teams to create effective, efficient user interfaces

Sumo Logic

Sr. Software Engineer

Redwood City, CA, 2013-2020

  • JavaScript and view layer application development of an enterprise, web-scale cloud log management solution
  • Acted as team or UI lead for multiple projects
  • Key technologies: React, Redux, Typescript, AngularJS, Sass, Jest
  • Wrote the open source Sumo Logic JavaScript Logging SDK
  • Mentored junior developers and actively interviewed hiring candidates
  • Work cross-functionally with Product Management and User Experience teams to create effective, efficient user interfaces


Front End Developer

San Carlos, CA, 2011-2013

  • JavaScript and view layer application development for brand advocate-focused marketing automation applications used by major brand advertisers
  • Frontend technologies: Backbone.js, jQuery, Grails, Compass/Sass
  • Worked with highly-regarded UX consulting firm to enable highly usable, scalable interfaces

Glam Media, Inc.

Software Developer

Brisbane, CA, 2010-2011

  • Ruby on Rails application development, focused on the GlamAdapt Automate self-service ad purchasing system, also used by CBS Interactive, TimeDigital and Linden Labs
  • Used Git, GitHub, LightHouse and Skype to drive monthly sprints
  • Wrote a custom Rails plugin, heavy on jQuery, to manage parent/child dynamic connected select boxes
  • Developed a geotargeting widget, mix of a Rails helper and jQuery, with specific appearance and behavior tailored to approximately 10 different uses in the app
  • Drove Rails, gem and plugin update process

Kachingle, Inc.

2009-2010, Palo Alto, CA

Web Developer

  • Wrote substantially all of the Kachingle Ruby on Rails application for beta launch of the service using Rails with MySQL
  • Developed the Kachingle Medallion WordPress plugin
  • Implemented and prototyped new site features in PHP and JavaScript

Technical Marketing Lead

  • Wrote posts and maintained multiple company WordPress blogs
  • Managed the Kachingle Online Community using AdobeConnect Pro for monthly webinars, MailChimp for newsletters and Google Forums for conversations
  • Scripted and produced video and page designs, including a 2010 PayPal X Innovate Challenge Finalist video
  • Wrote the Service API product requirements document

BriteSpring Consulting


Bay Area, CA, 2002-2005, 2007-2009

  • Website development using Ruby on Rails, JavaScript, CSS, and Postgres
  • Website development using PHP, JavaScript, blogging software, CSS, and MySQL
  • Developed a small-site CMS in PHP
  • Product management for an IP SAN hardware startup
  • Web marketing and community engagement using highly readable documentation and blogs


Manager, Customer Success

San Mateo, CA, 2008-2009

  • Wrote product documentation for Aptana Studio, Studio plugins and Aptana Cloud (using MediaWiki) and Aptana Jaxer
  • Developed JavaScript/Jaxer-based custom publishing software for Jaxer and Cloud documentation
  • Managed customer support (using Atlassian Jira and the Aptana Forums)
  • Redeveloped the Aptana Forums in phpBB3 integrating the Aptana ID system for authentication


Manager, Community and Content

San Mateo, CA, 2007-2008

  • Built a complex publishing system to ensure customer adoption and success in PHP, JavaScript, jQuery and CSS based off SMF
  • Delivered first line customer care and sign-on training
  • Wrote how-to, FAQ and best practice articles


Senior Manager, Customer Experience

Palo Alto, CA, 2005-2007

  • Provided technical support and customer training as the only customer-facing staffer
  • Developed RawSugar plugins and tools for WordPress, MovableType and Blogger
  • Wrote all website text including company blog, online help and forums
  • Maintained online community software (blog and forums)

Sun Microsystems

Product Manager, iPlanet Application Servers

San Jose, CA, 1999-2001

  • Managed the definition and delivery of iAS 6.0 and follow-on service packs as well as several customer beta programs, Netscape 4.0 and NetDynamics 5.0.2 and follow-on service packs plus the iAS Migration Toolbox
  • Collaborated with Product Marketing on whitepapers, data sheets and other collateral
  • Engaged the customer team through sales kickoffs, email newsletters and technical FAQs
  • Collaborated with professional services, support, and education groups to create complete customer solutions
  • Presented frequently to customers, sales team and executive management

Technical Support Manager, NetDynamics Application Server

  • Managed the NetDynamics support delivery team--up to 11 support engineers, three escalation engineers, and a premier accounts manager--which handled an average monthly caseload of 550 calls and 25 escalations
  • Reduced average time to close by 33%, from 5.25 days to 3.5 days
  • Recruited and trained six support engineers and one escalation manager, promoted four interns to staff

NetDynamics (acquired by Sun Microsystems)

Technical Writer/Escalation Manager, NetDynamics Application Server

Menlo Park, CA, 1997-1998

  • Redeveloped the NetDynamics support website with significant additional material including a monthly newsletter and technical articles
  • Authored two volumes of the NetDynamics 4.0 product documentation while on loan to the Engineering staff
  • Developed the Technotes, a set of over 200 online technical articles and code samples, one of the first web-based, dynamic technical FAQs


Rutgers Graduate School of Management, Newark, NJ

Master of Business Administration - Concentration in Finance

University of Southern California, Los Angeles, CA

School of Journalism: Bachelor of Arts - Major in Journalism, minor in Music